Under Statistics → Web you can analyze your event's public website traffic with no external tools.
Main metrics
Metric | Description |
Unique visitors | Distinct people who visited the website |
Page views | Total number of pages loaded |
Average duration | Average visit time |
Bounce rate | % of visits that leave without interacting |
Charts and breakdowns
Visitors and page views: traffic evolution over time
Traffic sources: where visitors come from (search engines, social media, direct links…)
Most visited pages: which sections of the event website draw the most interest
Devices: split between mobile, desktop and tablet
Countries: visitors' geographic origin
Making the most of this data
Check the effect of your social media posts: you should see a traffic peak from that source
If most traffic is mobile, make sure your website's images and texts look good on small screens
A high bounce rate on the registration page may signal unclear prices or instructions
The web analytics are built into the platform: nothing to configure, and no third-party trackers are installed on your event's website.